Lifestyle Brand X aimed to grow its presence among Indian consumers across the U.S., driving store visits, sales, and brand leadership through culturally resonant storytelling.
Connected TV (CTV): Premium South Asian & mainstream platforms for cultural storytelling. Digital Platforms: Targeted video, display & social ads around festivals, fashion, and lifestyle interests. Digital Out-of-Home (DOOH): High-impact digital billboards in Indian-dense metros (NJ, Bay Area, Dallas, Chicago). Geo + Language Targeting: Zip-code & bilingual creatives for hyper-local relevance.
+120% Increase in store footfalls across key U.S. cities +45% Growth in sales across online & retail channels +30% Lift in brand favorability among Indian audiences 2.5× Higher engagement on CTV & digital platforms +60% Share of voice gain within the lifestyle category
Reach out to begin unlocking the vast opportunities of the Diverse market
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